Free AI Schema Markup Generator
Select a schema type, fill in the details, and instantly generate valid JSON-LD structured data for your website — powered by AI.
Step 1 — Choose Schema Type
Step 2 — Fill in Details
Step 3 — Your JSON-LD Schema Code
Step 4 — Schema Validator (Test Any Schema Code)
What is Schema Markup?
Schema markup (structured data) is a standardized code format added to your website HTML so search engines understand your content better. It uses the Schema.org vocabulary and is implemented as JSON-LD — the format officially recommended by Google.
When search engines read your schema, they display rich results in SERPs — star ratings, price info, FAQ dropdowns, recipe details, business hours — dramatically improving your click-through rate and search visibility.
Why Schema Markup Matters for SEO
- Enables rich snippets in Google Search, increasing CTR by up to 30%
- Helps search engines accurately understand and rank your content
- Required for Google’s FAQ, HowTo, Product, and Recipe rich results
- Improves visibility in voice search and AI-powered search overviews
- Strengthens E-E-A-T signals — critical for YMYL content
- Helps Google display your brand in the Knowledge Panel
All Supported Schema Types
| Schema Type | Best Used For |
|---|---|
| 📰 Article | Blog posts, news articles, and editorial content. Helps Google show author, date, and headline in rich results. |
| ❓ FAQ Page | Pages with question-and-answer content. Enables FAQ dropdowns directly in Google Search results. |
| 🛍️ Product | E-commerce product pages. Displays price, availability, ratings, and review count in search results. |
| 🏪 Local Business | Physical businesses like restaurants, clinics, and shops. Shows address, hours, and phone in the Knowledge Panel. |
| 🏢 Organization | Company and brand pages. Establishes your brand identity, logo, and social profiles in Google’s Knowledge Graph. |
| 🌐 Website | Defines your site’s sitelinks search box and enables Google to show a search field directly in results. |
| 💻 Software / App | Web apps, mobile apps, and SaaS tools. Displays app name, rating, price, and operating system in search. |
| 🎥 Video | Video content pages. Enables video rich results with thumbnail, duration, and description. |
| 🍳 Recipe | Food and cooking content. Shows prep time, calories, ratings, and ingredients in Google rich results. |
| 📅 Event | Online or in-person events. Displays event name, date, location, and ticket info in search results. |
| 🔧 How-To | Step-by-step instructional content. Can display individual steps in Google’s rich results carousel. |
| ⭐ Review | Product or service reviews. Shows star rating, reviewer name, and rating value in search snippets. |
| 🗂️ Breadcrumb | Site navigation hierarchy. Replaces the URL in search results with a readable breadcrumb path. |
| 👤 Person | Personal profiles for authors, experts, or public figures. Highlights name, job title, and social presence. |
How to Add Schema Markup to Your Website
After generating your JSON-LD code, copy it and paste it inside the <head> section of your
page HTML. In WordPress, use a Custom HTML block or a plugin like Rank Math SEO. In Shopify, paste it into your
theme.liquid file. Always validate using our built-in Schema Test tool after adding your code.
